SAP CRM Training

SAP CRM training covers concepts from the Basic level to the advanced level.  Whether you are an individual or corporate client we can customize training course content as per your requirement.  And can arrange this SAP CRM training at your pace.

SAP CRM Introduction

CRM software in general stands for Customer Relationship Management. As the name implies it is software that is used to manage customer relationships of a company, it helps companies to focus on individual customers not only when they make a purchase but throughout their lifecycle with a brand. Say, for example, you run the SAP consulting company you may have to do a variety of things when it comes to maintaining customer relationships those activities can be related to managing marketing campaigns generating leads, storing customer contact information, managing sales opportunities, converting those opportunities into actual sales, managing customer issues, and receiving feedback from customers relating to the service we provided them. So, CRM software will help me perform these activities effectively and efficiently, these activities might vary depending on the type of product a company sells but the core activities relating to managing customers will remain the same.

As an organization grows the number of customers they save grows as well. Hence, the company needs to make sure they capture all their customer's contact information, their feedbacks information like the products and services they purchased, products and services they like and dislike and so much more so that using this information the company can provide better customer service to service to their customers and as well as continue to sell them their products and services into the future. So, by running good CRM software organizations will be able to identify capture, and categorize leads in a better way increase referrals from existing customers offer better customer support and improve the quality of their products and services with the help of the feedback they received from their customers.

The SAP CRM software offers a variety of CRM applications in the form of both cloud and on-premises models. Initially, SAP offered CRM functionalities embedded within the R3 application in 1990. Later, in 2000 SAP released its first standalone CRM software called SAP CRM 2.0 the latest version is called SAP CRM 7.0 which is the on-premises version of the SAP CRM application. SAP recommends that its customers transition towards its next-generation cloud-based CRM solution called SAP C4 HANA. SAP C4 HANA launched in 2018 is basically an integrated portfolio of cloud solutions that consist of cloud applications coupled with advanced technologies like machine learning and artificial intelligence. Its aim is to modernize the sales-only focus of SAP's legacy CRM of products. SAP C4 HANA provides capabilities such as commerce marketing, revenue sales, and services. Complete Customization of SAP CRM training’s course content is possible for Individual students and for Corporate.  SAP CRM online training is available for individuals and for corporate we may arrange the classroom as well. For more information on SAP CRM training do connect us.

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